Musicians & Bands · R&B
Book Sade
Sade is a band fronted by singer and songwriter Sade Adu, who was born in Ibadan, Nigeria, and raised in England. Formed in London in 1982 with guitarist and saxophonist Stuart Matthewman, bassist Paul Spencer Denman and keyboardist Andrew Hale, the group is known for a sleek, understated blend of soul, jazz and pop. Albums include Diamond Life, Promise, Stronger Than Pride, Love Deluxe, Lovers Rock and Soldier of Love in 2010, with signature songs "Smooth Operator," "Your Love Is King," "No Ordinary Love" and "By Your Side." Sade won the Grammy for Best New Artist in 1986, along with Grammys for "No Ordinary Love," Lovers Rock and "Soldier of Love," for four wins and nine nominations in total. Adu was named a Commander of the Order of the British Empire in 2017, and the group entered the Songwriters Hall of Fame in 2023.
- Genres: jazz, R&B and soul
- Active since 1980
- Born in Ibadan
- Honors: Grammy, British honours (OBE/MBE)
- Labels: Epic Records, Portrait
- Notable work: By Your Side, Smooth Operator, Your Love Is King
- Category: Musician
Estimated fee range
How much does Sade cost?
Booking Sade is estimated at $2M–$5M. That figure is for planning only. A confirmed offer depends on the date, market and event, and travel and production are typically on top.
*Estimate only. Not a quote. Actual fees depend on date, location, travel and event details.
Career timeline
Milestones
- Received the Grammy Award for Best New Artist
- Won the Grammy for Best R&B Performance By A Duo Or Group With Vocal ("No Ordinary Love")
- Appointed Officer of the Order of the British Empire
- Won the Grammy for Best Pop Vocal Album ("Lovers Rock")
- Won the Grammy for Best R&B Performance By A Duo Or Group With Vocals ("Soldier Of Love")
- Appointed Commander of the Order of the British Empire
- Inducted into the Songwriters Hall of Fame
FAQ
Booking Sade: questions
What is the typical fee range for Sade?
Our estimate puts Sade in the $2M–$5M range (estimate).
How do I send a booking inquiry for Sade?
Use the availability form on this page with your date, city, event type and budget range. Altus Entertainment contacts Sade's representatives and replies within one business day; there is no cost to ask.
What is Sade's booking fee?
The estimated booking fee for Sade is $2M–$5M (estimate).
How much does it cost to book Sade?
Plan for an estimated $2M–$5M for the fee itself, plus travel, production and hospitality. Altus Entertainment will confirm the real number for your date.
Who is Sade's booking agent?
c-e-l-e-b.com is operated by Altus Entertainment, a celebrity booking agency. Altus does not claim to represent Sade; it contacts Sade's representatives on your behalf to check availability and negotiate terms.
How do I book Sade?
Send the inquiry form with your event date, location, budget range and event type. Altus Entertainment responds within one business day.
Booking desk
Interested in booking Sade?
Paid bookings only. Booking terms and disclosures
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